Branding, Identity & Design
This project entailed comprehensive work from beginning to end. In the area of UX, deliverables presented to the client included personas, journey paths, and userflows for the targeted audience, site map for both the front-facing and account-side of the site was created as well as wireframes examples. In the area of visual design, branding and identity such as color studies, typography, logo design and select layouts were presented. Front-end development was done using the bootstrap framework. The static build was then integrated into a custom CMS using Perch.
UI/UX, Visual Design, Identity Design, Front-End Development, CMS Integration (PHP)